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Recent research on brand experience

I recently gave at the Conférence Étudiante de Recherche en Gestion (CERG) a small talk about a paper I’m working on, tentatively titled “What an experience: brand stores and flagships as communication channels”. You’ll find my Prezi presentation here (in French only). Enjoy!

Inspiration May-June 2010

Your soundtrack for the weekend

The Bamboos - On the Sly
Bully Blinders - Truck Stop Food
Broken Social Scene - Texico bitches
M.anifest - She lives
DJ Deckstream - Virtual Insanity

Inspiration - Avril 2010

inspiration avril 2010

My new mixtape is out!

Instant Classics PYSMIXTAPE APRIL 2010.
As usual, hit me up at whatever at pierreyann dot org if you’re interested!
Here’s the tracklist:
1 - Animate Objects - El Dorado
2 - Justis - Cocaine
3 - Mental Abstrato - A Primeira Audição É A Que Fica (Feat. Awon)
4 - Justice System - Summer in the City (Sunshine Blend)
5 - DJ [...]

Can you make a whole album out of one sample?

Well you can try …
The sample: The New Birth - You Don't Have to Be Alone
By order of preference:
810 - La La La
Soloplexus - Me Her
Rhymefest - Tell A Story
Red Hook Day - Shabazz the Disciple
Lil Wayne - Lalala

The Great Quebec Divide

I already hear my friends saying I should stick to marketing instead of talking politics. The thing is, the independence of Quebec, from my perspective, is (now) more of a cultural debate than a political one. In that sense, it is loosely knitted with my main domain of interest. I know most would agree.
When we’re [...]

A thought on “The collapse of complex business models” and the “free” model of the Web

Clay Shirky makes interesting points in his article “The collapse of complex business models“, and I just wanted to raise a a perspective that always come to mind whenvever I’m hearing content publisher say that the web “is not free” and that users will have to start paying, soon.
From Shirky’s article:
“To pick a couple [...]

Yes, you’re still on pierreyann.org

I just changed the design a bit!

PYS Mixtape February 2010 - 100 Yard DASH is out!

Email me for details.
Tracklist:
1. Raphael Saadiq - 100 Yard Dash (2:18)
2. Damn! - Country ways (3:37)
3. LMFAO - I’m in Miami Bitch (3:47)
4. Think Twice & David Ryshpan - It’s About Time feat. Manchilde and Schubert (4:42)
5. Kaydee And Chief - The groove (3:20)
6. Frank Ramz - Superhuman [Prod. by Charlie Hilton] (3:48)
7. Q-Tip & [...]