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GO JAPAN! GO!
The Japanese government wants the EV evangelists at Better Place to electrify some of Tokyo’s taxis, and the cabs with cords could be on the road by January. They will use the Silicon Valley startup’s swappable batteries, which can be replaced in about the time it takes to fill a gas tank.
The pilot program between Better Place and Nihon Kotsu — Tokyo’s largest taxi company — will be the first real-world test of the innovative battery-swap technology. Better Place says the ability to quickly and easy change a dead battery is essential to eliminating the “range anxiety” that makes EVs a tough sell. Tokyo is a perfect proving ground because the city has about 60,000 taxis — more than New York, Paris or Hong Kong. Although those taxis represent just 2 percent of the vehicles in Japan, they account for 20 percent of the CO2 that country’s automobiles produce, said Kiyotaka Fujii, president of Better Place Japan.
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Fashism, a community-driven site for crowdsourcing your style. Snap a photo, send it in, and get votes and comments from the site’s vocal community of fashionistas sent back to you in real time.
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You are all invited to the first ever Fashism in-store photobooth extravaganza! Show up at Inven.tory, try on some amazing clothes and get your picture taken for the site. Prizes will be awarded for the best look. Not in NYC? Vote and comment on your favorite looks online. See ya there!
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In a global initiative to promote retail, restore consumer confidence, and celebrate fashion, U.S. and international editions of Vogue are coordinating evening extravaganzas in their respective world fashion capitals.
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MORE on FIAT crowdsourced concept car!
Fiat Brazil has launched an online social media initiative to gather ideas from the public for a new concept car called the ‘Mio’ which will be presented at the 2010 Brazil Auto Show. The format is less design focused than say Peugot’s long running contest, Fiat is looking for ideas that make a car personal.







