Breakthrough article by Businessweek covering the last year in advertising. “The best stories of well-marketed businesses and brands have come from companies that haven’t spent their money on conventional media but have adopted new approaches.” Wow. THAT’S different. -breakthrough- insight. Did they really need to check the whole year out to discover that?!

Interesting. “In compiling the (Google) 2007 Year-End Zeitgeist, we studied the aggregation of billions of search queries people conducted on Google.” iphone was the fastest rising search term, for global & US. HD DVD was more search than Blu ray, Wii has taken over its competitors, …

I like: this ad exposing the problems of illiteracy.

The worst brand extension of 2007. Which reminded me of Brawndo, the Thirst Mutilator (that is quite funny/nice and taken from the movie Idiocracy).

Artist of the day: k-Os

Posted in links |